TL;DR:

Binance launched BTC Yield, a bitcoin yield product available within its Earn platform, exclusively for BTC holders.
The mechanism is based on covered calls: Binance sells options on deposited bitcoin and distributes most of the collected premiums among users.
The exchange retains 15% of gross premiums before calculating the yield, offers no capital protection, and weekly payments are not guaranteed.

Binance added a new yield product to its Earn platform aimed exclusively at bitcoin holders. Called BTC Yield, it allows users to generate income on their BTC without having to sell it or actively trade in the market.

How Does BTC Yield Work?

Users deposit their bitcoin, receive an internal position denominated BTCY that tracks their participation in the strategy, and everything remains denominated in BTC. The product does not accept stablecoins or other assets as collateral. On that deposited bitcoin, Binance systematically sells call options, acting as a contract writer that grants the buyer the right to acquire BTC at a set price. In exchange for taking on that commitment, the seller receives a premium. Binance collects those premiums and redistributes the majority among participants.

Your Bitcoin sitting idle?

Try BTC Yield.

Subscribe with BTC and receive BTCY – access competitive APY via a Binance-managed covered call strategy, without actively trading options.

Celebrate the launch: share a 100,000 USDC Discount Buy prize pool (T&Cs apply).

More details… pic.twitter.com/yPyAqWi7s2

— Binance (@binance) July 7, 2026

The product generates returns through two channels. A portion of the collected premiums is converted into bitcoin and credited to users’ spot accounts every Friday as a potential weekly payment. The remainder stays within the strategy and gradually increases the value of each BTCY unit, so that at the time of redemption the user receives a greater amount of BTC than originally deposited.

“Covered call strategies have long been used in traditional finance, but they can be complex for retail users to access directly,” said Shunyet Jan, Binance’s head of exchange and trading. “With BTC Yield, we are simplifying that experience for bitcoin users seeking potential income without actively trading in the market.”

Several companies in traditional finance are exploring similar territory. BlackRock recently introduced a bitcoin income ETF that also uses a covered call strategy to generate additional returns on the asset.

Limits of Binance’s New Product

Like any investment, BTC Yield also carries its costs and risks. Binance retains 15% of gross premiums before calculating the user’s yield, and fees apply when exiting the position. There is no capital protection, weekly payments are not guaranteed and can be zero. In addition, the strategy limits upside potential during sharp bull markets, as the sold options may be exercised. In those scenarios, holding BTC without any structured product tends to yield more.